Building and Protecting Your Brand | May 5, 2025

Originally Published : May 5, 2025

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You work every day to build and grow the brand of your restaurants, bars, and hotels. You are spending money on advertising and social media and you’re working your butt off to make your place special. And your brand is growing…but do you know how to protect it?

You must trademark your intellectual property, that’s how. Hamutal Lieberman, Chair of the Intellectual Property Group, and Andrew Fine, Partner & Chair of the Corporate Group, join forces this Monday to share their insight and tips on how to best protect and grow your business through the trademarking process.